Are you a Horsey Hottie?

First of its kind location based social networking iphone app for racing and equestrian enthusiasts

Social networking for horseracing fans and equestrian enthusiasts worldwide has taken a leap in to the mobile app market courtesy of one young female entrepreneur with a passion for horseracing, equestrianism and connecting like minded people.

26 year old Ginny Rose who works for the Charity Racing Welfare as part of the fundraising team, also founded and launched the equestrian online dating website in 2009 and sponsors female flat Jockey Laura Pike. Ginny hopes the HorseyHotties iPhone app will take the brand beyond online dating and fully in to the world of social networking.

Ginny outlined how the app works, “Our HorseyHotties app is the first of its kind location based social network solely for the equestrian community. The app uses the GPS in your smart phone to determine your location. Therefore where ever you are in the world the closest ‘HorseyHotties’ to your immediate location will be visible to you. For example if you are at the races, or any equestrian event such as Badminton, Olympia or the polo you would be able to see who is closest to you and find out a little bit of information about that person and their particular equestrian interests as well as basic information that the user chooses to share on their profile.

The app affectively enables users to strike up a real time conversion with someone who could only be twenty meters away but you may never have spoken to in that particular setting before. Equally the closest ‘HorseyHottie’ may be hundreds of miles away, particularly in very rural locations. The app works solely on the closest people to your location irrelevant of distance.”

Ginny adds, “Coming from an eventing background and now working in racing, it was clear to me that there seemed to be a lack of cross over between equestrian spheres, breaking down those barriers is something I’m particularly passionate about. Equestrianism is wonderfully diverse and I hope that though the HorseyHotties brand and particularly the app, horsey people from around the globe will be able to make even more connections, not just within their own particular area of interest but across the equestrian world as a whole.”

The HorseyHotties app is free to download with an additional ‘in app’ monthly subscription option to access premium features such as who’s viewed you, unlimited favourites and messaging, posting more images and connect to your own Twitter, facebook or LinkedIn profile.

You can download HorseyHotties from the App Store and is currently available on iPhone, iPod Touch and iPad.

“Working with Peek Creative has been a complete pleasure. The team has been professional and extremely thorough in developing an app for the HorseyHotties brand. Since launching on the 15th December 2011 we have seen downloads in 20 countries as well as widespread coverage in the equestrian press. I look forward to a continued successful working relationship with Peek Creative and highly recommend their services.”
Ginny Rose, Managing Director, HorseyHotties Ltd.