Services>Public Relations>Crisis Management
Be prepared to answer the difficult questions with crisis management
There are two types of organisation – those that are prepared for and able to manage a crisis and those that are unprepared and must react swiftly to influence the best possible outcome.
When crisis strikes it is invariably unexpected, frequently complex and the organisation involved is typically far more concerned with resolving the core issues than in considering how they may be portrayed to their customer base by the media.
Peek offers a number of crisis related services, including:
Strategic crisis planning
To develop processes that are to be brought to bear in the event of a disaster. To develop realistic scenarios and responses for senior spokespeople with media training.Crisis management
To work with a client that has been hit by a crisis and is looking for successful resolution and assistance with dealing with the media reaction to the crisis.
No two crisis situations are identical and not all can be resolved. Undoubtedly, those organisations that have created and put in place a crisis PR plan are prepared to work with, rather than fend off, any hostile media and are far better placed to resolve any situation.
If you're interested in crisis management please contact us.
Talk to Steve Creamer or Sarah-Jane White to discuss how Peek can help you find an answer that's right for your business on 01223 900 121.
