Services>Engineering a Service
Everyone loves a great experience
Whether going to the cinema, or shopping on-line, people always appreciate when things are easy and make sense. This makes them happy, and happy customers are worth more to your business.
Peek can help you use service design as a tool to win the hearts and minds of your customers by providing memorable experiences.
Products and services differ in a number of ways. The main difference is that services rely on the interactions between the users and providers of the service.
The engineering of a service includes an analysis of all the touch points of contact between the user and the service provider. Touch points include the brand, customer-facing staff, environments, sales and communications materials and social media channels.
Peek's engineering a service for your business is a very practical approach to implementing a wider, design-led business strategy. We identify where, when and how a service can be improved and made more valuable to those who provide and receive it.
We can help you use design as a creative and accessible form of business planning to align your strategy, brand and communications around propositions that enhance your customers’ experiences.
Find out more about Peek's 5 principals to engineering a service for your business by talking to Steve Creamer or Sarah-Jane White on 01223 900 121.
