Marketing

Marketing consultancy portfolio

Delivering effective marketing results

Some of our recent branding projects are collated here, other examples are dotted throughout the branding pages, please simply click on any of the images to see the work in more detail.

Successfully launching a new product to market

Designed as an introduction to the Cyrus brand and aimed at young enthusiasts this new piece of high end hi-fi kit was set to re-energise the hi-fi market. We called it the Cyrus One.

Raising the profile of emerging Europe’s leading firm

Kinstellar approached Peek to produce a series of adverts to raise their profile within the European legal community.

Engaging audiences to explain a new Fintech’s proposition

Peek Creative developed a sophisticated new animation for two ex-Merril Lynch directors, who have unveiled a brand new Fintech solution to help clients manage their cash deposits.

Unlocking the key to a successful marketing strategy

The focus of our work was to introduce the Cyrus brand to a younger audience and hook them onto the brand so they could build themselves a better music experience.

Taking the next steps

At a time of growth and change Webtec were looking to streamline their brand globally and integrate new marketing channels into the mix.

Marketing consultancy for a household name

To raise the awareness of the Petface brand across the UK. To provide marketing support to Petface and their stockists.

Let’s talk

Call Steve Creamer or Sarah-Jane White to discuss how Peek can help with your next project on +44 (0)1223 900 121 or +44 (0)20 7060 5121.

Marketing consultancy

You always want to make your budget work harder and there are so many ways to do this if you’re pointed in the right direction.

How Peek can help you

Communication is key in marketing but first you need to know what motivates and satisfies the needs of your customers today. Insight, understanding and research all play a part but with the ever changing economy new and innovative ways of marketing are sought and seen on a daily basis.

Marketing is about getting the right product or service to the customer at the right price, in the right place, at the right time. With so many channels available today and some tried and tested marketing tactics not delivering what they used to it’s important to keep your marketing fresh and up-to-date.

Marketing is about many things, but above all else it is about commitment. It’s not something you do for a few days and forget about. As long as you are in business, you are in marketing. Every person in your organisation has a role to play in marketing keeping their eyes and ears open for new ideas and ways to communicate.

Areas of expertise in marketing

Facilitating workshops
Researching market position
Writing a marketing strategy
Preparing a marketing plan
Crafting a new tone of voice
Launching a brand with flair
Education sector marketing and advertising support

Peek’s process

Discover

At this initial stage we establish your needs and gain a clear understanding of the objectives of the project. We then identify the project teams, roles and responsibilities. Which is then followed by us defining the process that you’d like to use to manage the project. Our proposal is submitted to meet your requirements and covers project scope, objectives, budget, deliverables and terms and conditions.

Define

Included in this stage are activities such as conducting research to learn about your audiences and specific markets, analysis of the competitive landscape, understanding key messages and auditing any current marketing material. This stage is about learning as much as possible prior to design to enable us to identify the creative strategy and produce the design brief.

Design

This stage involves exploring different approaches, refining a variety of design directions and presenting our recommended route. We then evaluate this route with you to check that it is fulfilling the project objectives. The approach is then applied to the various deliverables and we define the details prior to moving in to production.

Deliver

At this stage we produce and manage the production of all the deliverables for the project. We collaborate with the writers, photographers, programmers and printers needed. This is an important stage of the project as it is the last opportunity to make any adjustments to the work. It involves us liaising with you to sign-off the work that is being produced.

Evaluate

We like to monitor and evaluate the effectiveness of our work. This can be done both formally and informally to understand if the objectives we set at the outset are being met.

Let’s talk

Call Steve Creamer or Sarah-Jane White to discuss how Peek can help with your next project on +44 (0)1223 900 121 or +44 (0)20 7060 5121.

Launching your product with flair

Whether it’s innovative new software, an eco-friendly house or a business park that you want to get noticed or a service that you want to sell to a wider audience, the fact is that an effective media launch is certain to influence your target audience.