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How did we help convey exceptional, director-led advice and representation for this niche law firm?

DaySparkes // Case Study // Marketing Strategy

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In brief

Expertise and Services
Brand positioning
Marketing strategy
Marketing tactics
Marketing workshop
Marketing plan
Legal and Professional Services


DaySparkes is a commercial litigation firm based in the heart of London’s legal quarter, which specialises in complex commercial, banking, fraud and arbitration disputes, frequently with an international dimension to them.

DaySparkes aims to deliver exceptional, director-led advice and representation at realistic charge-out rates, emphasising rigorous analysis and helping their clients achieve their commercial objectives at the earliest possible stage.

Their core practice areas include commercial litigation and ADR; banking and financial disputes; commercial “white collar” fraud; and international arbitration. They also advise on various other litigation issues, including company, professional negligence and property disputes.

They are conflict-free, meaning that we are able to act against banks and large institutions without fear or favour. In recent years, they have acted for a range of domestic and international clients, including victims of banking fraud, hedge funds, private equity houses, and high net-worth individuals in a number of significant and high-profile cases.
DaySparkes Marketing by Peek Creative Limited

Solution and results

We worked with DaySparkes' directors to help them position the firm's brand and help them market the firm more effectively. This included running a workshop with the directors to discover actionable marketing tactics that were affordable, impactful and practicable in the immediate short term.

We then created a marketing plan to help DaySparkes reach the right potential clients and create meaningful connections in the longer term. This included recommendations for their website, content creation, as well as the management of their online presence and social media channels.

The results of Peek's work with DaySparkes were impressive, and the firm is now more visible for its services and getting inquiries from potential clients. Thanks to our legal marketing strategies, DaySparkes Law continues to grow in stature and presence as a leading niche law firm in its core practice areas.

We are proud to have helped the firm navigate the complexities of marketing in an affordable and impactful way. To learn more about how we could help your firm, don't hesitate to contact us.

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