Successfully naming a leading challenger brand in the insurtech revolution

Instanda

An insurance software provider challenging the status quo, fuelled by a fundamentally different philosophy needed a new name to storm into the marketplace.

A new brand with a new name

The new insurance agent software was designed to help insurance broking businesses save time and money in getting new insurance products to market online.

It’s a fully hosted, completely managed way of writing and publishing insurance products online. As you define the products the sales website is automatically created. Peek’s challenge was to develop a product name, brand identity and a marketing website to promote the new insurance agent software.

Take the tour

A Joomla Content Management System based website frontend which allows the Instanda staff to easily update and maintain their sales and marketing content. A tour of Instanda’s features as well as a walkthrough video demonstration of the Instanda insurance system. You can also see some examples of Instanda in use and their current pricing offers.


“Peek immediately understood the product and the challenges faced with branding and promoting Instanda. They are a pleasure to work with.”

Tim Hardcastle, Managing Partner.

Euphoric testimonials

Over 2,000 websites were created in the first 18 months with clients in the US, Canada, UK, Ireland, Spain, Germany, Denmark, Chile and Australia. These include leading firms like Zurich, Price Forbes and Hiscox.

Start your project today

Call Steve Creamer or Sarah-Jane White to discuss how Peek can help with your next project on +44 (0)1223 900 121 or +44 (0)20 7060 5121.