Peek is a creative branding, digital design and marketing agency that helps businesses succeed through insight and imagination.
Why? Because delivering on your creative needs means taking time to research and truly understand your issues. We partner creativity with experience with a single focus on results.
By creating effective design that breathes life into your brand we help you differentiate your business and your products in increasingly competitive markets.
The diversity of the problems with which clients approach us has created a wide knowledge of different business categories. Each new problem with which we are faced has aspects which can benefit from the experience gained on others. It is this very diversity which is our strength. We do not have preconceived solutions to your problems. We bring freshness and vitality to each challenge, with each solution being driven by your needs not our services.
While creativity and design excellence are qualities on which we proudly place major emphasis and on which a large part of our reputation is based, we have developed an approach which involves analysis and objective decision making to aid creativity and design.
Our agency’s head office is based in Cambridge. We deliver comprehensive creative services to businesses across the UK.
We don’t have dozens of staff, or a sales team, or people to answer the phone and make the tea. Instead, we have an unfair share of exceptionally talented people to call upon who work brilliantly together, and who love embarking on new creative challenges. As a result, we’re sure you’ll enjoy working with us.
Our business objectives are not to be bigger, but to be better, that’s in terms of the ideas we generate and the work we deliver. We want our agency to continue to be sought after. Staying focused on these aims means we’ll always be the right shape, whatever our size.
Peek’s directors are award winning designers and business builders. We have a reputation for design excellence and strategic marketing along with our successful entrepreneurial careers. We contribute regularly to the media, and speak at events across the country. Being part of our community is important too and we can often be seen taking part in events to support local causes. We also undertake, from time to time, some pro bono work for charities or worthy causes that we’d like to help with our time.
So what does this all mean?
It means that working with us guarantees that only experienced, senior people will work on your project throughout – because that’s how our team is built. You get the big brand experience, creative leadership, knowledge and ideas you need from an agency – along with great, personal service.
At this initial stage we establish your needs and gain a clear understanding of the objectives of the project. We then identify the project teams, roles and responsibilities. Which is then followed by us defining the process that you’d like to use to manage the project. Our proposal is submitted to meet your requirements and covers project scope, objectives, budget, deliverables and terms and conditions.
Included in this stage are activities such as conducting research to learn about your audiences and specific markets, analysis of the competitive landscape, understanding key messages and auditing any current marketing material. This stage is about learning as much as possible prior to design to enable us to identify the creative strategy and produce the design brief.
This stage involves exploring different approaches, refining a variety of design directions and presenting our recommended route. We then evaluate this route with you to check that it is fulfilling the project objectives. The approach is then applied to the various deliverables and we define the details prior to moving in to production.
At this stage we produce and manage the production of all the deliverables for the project. We collaborate with the writers, photographers, programmers and printers needed. This is an important stage of the project as it is the last opportunity to make any adjustments to the work. It involves us liaising with you to sign-off the work that is being produced.
We like to monitor and evaluate the effectiveness of our work. This can be done both formally and informally to understand if the objectives we set at the outset are being met.